Privacy Policy

1. Introduction

Movers Dubai ("we," "our," or "us"), operated at movers-dubai.ae, is committed to protecting your privacy and being transparent about our data practices. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you:

• Visit our website at movers-dubai.ae
• Use our moving services in Dubai and the UAE
• Interact with our chatbot assistant
• Submit quote requests or contact forms

We operate in compliance with UAE Federal Law No. 45 of 2021 (Personal Data Protection Law) and international best practices for data protection.

2. Information We Collect

2.1 Information You Provide Directly

When you request a quote or use our services, we collect:

• Contact Information: Name, email address, phone number (UAE mobile format)
• Moving Details: Origin address, destination address, preferred dates, property type (villa, apartment, office)
• Service Preferences: Type of move (residential, commercial, international), packing requirements, special items
• Communication Records: Messages sent through contact forms, email correspondence, chatbot conversations
• Payment Information: Processed securely through third-party payment providers (we do not store card details)

2.2 Information Collected Automatically

When you visit our website, we automatically collect:

• Device Information: Browser type and version, operating system, device type (mobile/desktop)
• Usage Data: Pages visited, time spent on pages, click patterns, scroll depth
• Technical Data: IP address (anonymized for analytics), referring website, access times
• Location Data: General geographic location (city-level) based on IP address

2.3 Chatbot Conversations

Our AI-powered chatbot assistant (powered by Newoaks AI) helps answer your questions about moving services. When you use the chatbot:

• Your messages and questions are processed to provide relevant responses
• Conversation data may be used to improve chatbot accuracy and service quality
• Personal information shared in chat (name, phone, email) is treated with the same protection as form submissions
• Chat sessions are logged for quality assurance and training purposes

3. Analytics & Tracking Technologies

3.1 Google Analytics 4 (GA4) via Firebase

We use Google Analytics 4 (Measurement ID: G-S52M5XLGCM) through Firebase to understand how visitors use our website. This helps us:

• Improve website navigation and user experience
• Understand which services and content are most valuable to visitors
• Measure the effectiveness of our marketing efforts
• Identify technical issues affecting website performance

3.2 What GA4/Firebase Collects

Google Analytics collects anonymized data including:

• Page views and session duration
• User engagement metrics (scroll depth, clicks, form interactions)
• Traffic sources (how you found our website)
• Device and browser information
• Geographic location (country/city level only)
• Conversion events (quote submissions, contact form completions)

Google Analytics uses first-party cookies. Data is processed by Google in accordance with their Privacy Policy. IP addresses are anonymized before storage.

3.3 Opting Out of Analytics

You can opt out of Google Analytics tracking by:

• Installing the Google Analytics Opt-out Browser Add-on
• Adjusting your browser's cookie settings to reject analytics cookies
• Using browser privacy modes (incognito/private browsing)

4. Cookies & Local Storage

4.1 Types of Cookies We Use

4.2 Managing Cookies

You can control cookies through your browser settings. Note that disabling certain cookies may affect website functionality. Most browsers allow you to:

• View and delete existing cookies
• Block all cookies or only third-party cookies
• Set preferences for specific websites

5. How We Use Your Information

We use collected information for the following purposes:

5.1 Service Delivery

• Process and respond to your quote requests within 24 hours
• Schedule and coordinate your move with our team
• Communicate important updates about your booking
• Provide customer support and answer your questions

5.2 Business Operations

• Send booking confirmations, reminders, and invoices
• Process payments through secure third-party providers
• Maintain records for legal and accounting purposes
• Train staff and improve service quality

5.3 Marketing (With Your Consent)

• Send promotional offers and moving tips (you can unsubscribe anytime)
• Request feedback and reviews after your move
• Notify you about new services or coverage areas

5.4 Website Improvement

• Analyze website traffic patterns and user behavior
• Optimize page load times and mobile experience
• A/B test features to improve user experience
• Fix bugs and technical issues

6. How We Share Your Information

We do not sell your personal information. We may share your data only in these circumstances:

6.1 Service Providers

• Our Moving Team: Staff assigned to your move receive necessary details (addresses, dates, special instructions)
• Analytics Provider: Google Analytics (anonymized data only)
• Chatbot Provider: Newoaks AI (for chatbot functionality)
• Hosting Provider: Vercel (website hosting infrastructure)
• Email Service: For sending confirmations and communications

6.2 Legal Requirements

We may disclose information when required by:

• UAE law enforcement or government authorities
• Court orders or legal proceedings
• Protection of our legal rights or safety

6.3 Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity. You will be notified of any such change.

7. Data Security

We implement industry-standard security measures to protect your information:

• Encryption: All data transmitted through our website is encrypted using TLS/SSL (HTTPS)
• Access Controls: Employee access to customer data is restricted and logged
• Secure Infrastructure: Our website is hosted on Vercel with enterprise-grade security
• Regular Reviews: We periodically review and update our security practices

While we take all reasonable precautions, no internet transmission is 100% secure. We encourage you to use strong passwords and keep your contact information up to date.

8. Data Retention

We retain your information for different periods based on purpose:

• Quote Requests: 2 years (for follow-up and service history)
• Completed Bookings: 7 years (UAE legal/accounting requirements)
• Marketing Communications: Until you unsubscribe
• Website Analytics: 26 months (Google Analytics default)
• Chatbot Conversations: 90 days (for quality improvement)

After retention periods expire, data is securely deleted or anonymized.

9. Your Rights Under UAE Data Protection Law

Under UAE Federal Law No. 45 of 2021, you have the right to:

• Access: Request a copy of personal data we hold about you
• Correction: Ask us to correct inaccurate or incomplete information
• Deletion: Request deletion of your data (subject to legal retention requirements)
• Restriction: Ask us to limit how we process your data
• Portability: Receive your data in a machine-readable format
• Object: Opt out of marketing communications at any time
• Withdraw Consent: Revoke previously given consent

To exercise these rights, contact us at info@movers-dubai.ae. We will respond within 30 days.

10. Third-Party Services & Links

Our website may contain links to third-party services. We are not responsible for their privacy practices:

• Google Analytics: Privacy Policy
• Firebase: Privacy Policy
• Newoaks AI (Chatbot): Chat data is processed to provide responses and improve service
• WhatsApp: Subject to WhatsApp Privacy Policy

We encourage you to review the privacy policies of any third-party services you interact with.

11. International Data Transfers

Your data may be processed on servers located outside the UAE (e.g., Google's servers for analytics). When this occurs:

• We ensure appropriate safeguards are in place
• Data is transferred to countries with adequate privacy protections or under standard contractual clauses
• Our service providers are contractually bound to protect your information

12. Children's Privacy

Our services are intended for individuals 18 years and older. We do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us immediately.

13. Changes to This Policy

We may update this Privacy Policy to reflect changes in our practices or legal requirements. When we make significant changes:

• We will update the "Last Updated" date at the top
• For material changes, we may notify you by email or website notice
• Your continued use of our services after changes constitutes acceptance

We recommend reviewing this policy periodically.

14. Contact Us

If you have questions about this Privacy Policy or want to exercise your data rights, contact us: